Research “Tomorrow Will Come Today 2.0” at ARCH Moscow

On May 24, at the ARCHMoscow conference, we have presented the research "Tomorrow Will Come Today 2.0."

Five years ago, the initial study was published, which became the foundation and inspiration for designing modern housing. In 2024, we invited developers and a professional sociologist to participate in updating the CMWP data.

In version 2.0, we have presented a new interpretation of our manifesto: some principles were updated, others revised, and we identified new trends. What we intuitively grasped in the first version of the manifesto, while relying on the foundation of the research, allowed us to form a new vision of the residential real estate concept.

We offered ideas to clients, discussed them, considered their opinions and visions, and analyzed the relevant experiences of other companies. The idea is always slightly more elevated than reality; it paints new horizons and allows us to expand the boundaries of thinking.

Nevertheless, much of what was proposed in the 2019 manifesto as a future perspective has either become the norm today or is present in certain projects. This includes elements of landscaping and navigation, the expansion of commercial areas, the organization of public spaces, a focus on comfort and environmental sustainability in housing, and the creation of neighborliness and mutual assistance.

The manifesto marked the beginning of a new perspective on housing architecture for us; we made our approach interdisciplinary, which enhanced the quality of interaction between architecture and development. The full version of the research will soon be available online.